Economize Your Web Development Effort

If you’ve locked yourself away in a dark room, subsisting on coffee and pizza while you develop the website that’s going to allow your business or idea to revolutionize the world, then stop right now, open the curtains, take a break and read this.

First off, it’s likely that whatever your trying to design or create has already been done in one form or another – even if your application is completely unique, the vast majority of your website will still have attributes that are common to other websites. For example, it may still need to manage users, have an about us page and so on.

Before you write a single line of code, it’s far more valuable to research what can be done with the minimum amount of cost. When I say cost, I actually mean any combination of time, effort, or monetary cost – in other words, the actual cost to you as a person.

What you’ll find is that it’s far more efficient to:

  • start with a well-tested, reliable platform such as a prebuilt website (based on Drupal) to cater for 80% – 100% of what you need
  • research whether any additional functionality you require is already available and can be easily added (remember that prebuilt sites are modular and can easily be extended in this way)
  • lock yourself in a dark room and write the remaining code (or pay someone to do it for you)

Instead of slaving away re-inventing the wheel, you are able to focus specifically on anything that is truly unique, safe in the knowledge that the rest of your prebuilt website is going to do a bang-up job.

Ta-dah…

How Designing Is Considered As the Most Important Factor in Web Development

The designing of a website is certainly an art. It is the philosophy that attractive websites have the potential to generate online leads. Your website is like your office. It should be designed in the attractive designs and must contain attractive colour combinations. The philosophy suggests that everyone loves to stay at that place where which provides comfort to eyes and mind. The same thing is true for websites. The better it looks, the more will be the chances of the generation of revenue through online leads.

What designer should keep in mind while designing a website? Picking up of the template is an important task. The designers should opt the template which perfectly matches the requirement of the clients. Whether you are using PHP, Joomla, WordPress or any other platform, it is mandatory to pick the template based on the industry of the client. Millions of free templates are available at free of cost. Some of the most popular industries are education, hotel, tour and travel, e-commerce, etc. The designers should keep the industry of the client in mind while opting for the template.

The most important part of any website is its homepage. It is necessary to design this page in the most attractive forms of designs. The things which can be used for this purpose are banners, images, infographics, headlines, text content, etc. These things help in making this web page more appealing and attractive.

Another job for the designer is to select the best color combination while designing the web page. The selection of the colors should be based on the nature of business of the client. If you are designing e-commerce website for apparel, then bright colour combination is definitely a perfect choice.

What other things designer should keep in their mind? It is necessary to provide a proper navigation so that visitors should move from one web page to another. If the visitors don’t find proper navigation, then they will navigate to some other website. So, proper linking should be provided in order to provide full convenience to the visitors. Some other features which are mandatory in a website are search bar option, filter option, etc.

The designers should also put a check on the text style, font size and color combinations in order to make the website more appealing and attractive.

These are certain features which are mandatory for an interactive website. The designers should try to put their best efforts in powering website with creativity. They should use plugins like page builder to create amazing websites.

Before You Call a Web Developer, Ask Yourself One Question

Because we develop Web sites, not surprisingly, the first words we often hear from people are: “I need a Web site.” My response is often “why?” The answer to that question can be quite telling. I can almost guarantee that you won’t end up with a good Web site if you don’t even know why you need one in the first place.

People waste a tremendous amount of time and money on pointless Web sites. The reality is that a Web site should be treated like any other business or marketing expenditure. As with any other advertising medium, you should set goals for your Web site. For example, suppose you sell dog treats. You spend a bunch of money printing a brochure that explains why your dog treats are healthier or tastier than the ones at the grocery store. The goal for that brochure is to give people information on all the fabulous benefits of your special dog treats.

In much the same way, your Web site might explain why your dog treats are great. In fact, it might be nothing more than an “online brochure” with a lot of the same information as the paper one. That’s a reasonable goal for a new site. Since lots of people surfing around online have dogs, later on you may decide that you want to expand your horizons outside of your local area and use the Internet to sell your marvelous dog treats online. In that case, you might need to learn more about ecommerce, merchant accounts, and shopping carts.

As a general rule, people go online to find information, to be entertained, or to buy stuff. If your site lets people do one or more of these things, it has a reason to exist. However, unlike your paper brochure, a Web site has only about four seconds to get your message across (according to a recent report from Akamai and Jupiter Research). If you have no clue what information people are supposed to glean from your Web site, neither will your site visitors. Four seconds later, they’re gone and they probably won’t return.

Your site goals have a lot to do with your business. Many businesses put up Web sites largely for people who are outside of the community and looking for products or services. The most likely visitors to these sites would be tourists and people moving or new to the community, so the information on the site could include frequently asked question (FAQ) pages, pricing, driving directions, and contact information

When setting Web site goals, it makes sense to think about the visitors you are hoping to attract to the site. Who will be reading it? What do they need to know? Why would they visit your site in the first place? What terms would they type into a search engine to find your site? If you don’t have good answers for these questions, you should reconsider the question I asked at the beginning of this article: “Why do you need a Web site?”

Not every business needs a Web site. Many service businesses that rely exclusively on local customers and word of mouth may not. You know your business better than anyone, so before you pick up the phone to call a Web designer, think about what you want your Web site to do for you and why.